Dear ACTRA Toronto members,

It has been just over a week since dues referendum voting opened. We have heard from hundreds of members from all work categories — those who support the increase and those who oppose it. Many have called for more consultation, clearer communication and greater accountability before casting their vote.

This is one of the most important moments in our union’s history. The conversations happening right now — the questions and feedback — are a testament to how much this decision matters to all of us. Through this experience, I have come to recognize a few essential truths that sit at the heart of this referendum:

• First, dues are the bricks and mortar of our union. They are the foundation that sustains our ability to enforce agreements, defend members’ rights, and protect our industry as a place where performers can build real careers. The dedicated staff at ACTRA Toronto ensure the gains we fight for are upheld and strengthened. Without them—and without the institutional structures we’ve built—progress slows, and hard-won victories become vulnerable.
• Second, ACTRA cannot function effectively on a revenue model from 2007. No organization can remain strong without adjusting to the financial realities of today. If we want to keep fighting for performers in an increasingly volatile industry, we need the resources to do so. The proposed increase does not eliminate the deficit, but it would provide greater financial stability, ensuring the core services that support members remain strong.
• Third, accountability must be at the heart of how we move forward. Members deserve to know why this increase is necessary, where the money goes now, and how additional funds will be used to reinforce the work your union does with and for you. ACTRA Toronto and ACTRA National must be accountable to members—not just during this referendum, but in all aspects of how we operate and advocate for performers.